Follow and engage: Charlottesville’s social media business influencers

The world of social media marketing—particularly Instagram—is increasingly dominated by influencers, individuals who have amassed a sizable social media following, who’ve gained their audience’s trust, and who can sway consumers’ purchases—or even what they think. Yet many businesses today—and the strategists behind them—are becoming influencers in their own right, with the power to move products, […]